What is Hiro Beef?HIRO BEEF
The greatest single-horse purchase in history
All of Hiro's Wagyu beef is purchased whole at auction at the Kyoto Meat Wholesale Market.
This eliminates intermediaries and distribution channels, reducing unnecessary costs, and
By introducing our unique cutting technique, we can make delicious meat even fresher.
We can now offer our products at reasonable prices.
When it comes to Wagyu beef, the so-called "brand-name beef" that is named after its place of origin is generally well-known,
At Hiro, we do not specify the origin of the products we purchase.
We don't focus on the origin of the beef; we only source beef that Hiro has personally selected according to his own standards.
Wagyu beef that meets those standards is called "Hiro Beef."
Hiro Beef Certification Standards
01
At the Kyoto Meat Wholesale Market,
Hiroshi personally selected
It is a cow that was successfully bid on.02
The producers have connections with Hiroshi,
Production methods and personality
Being a trustworthy person03
As a standard for meat quality,
Marbling degree (BMS)
The cow must be No. 6 or higher.
